Projekti

AQUAPROFESSIONAL

Conversion-first from day one. SEO keeps growth compounding. More qualified leads through focused landing pages and search.

Project Overview

Aquaprofessional designs and builds fully custom aquariums for homes, offices, and commercial spaces across Australia. Because every project is unique and high-value, they don’t need “more clicks” – they need the right people to reach out with serious projects and clear requirements. We helped them redesign their web experience, build a dedicated lead-qualification landing page, and drive both paid and organic traffic into that funnel.

Goals

Results

Qualified inquiries
3× more high-intent leads
From Google Ads & SEO vs. the old site.
Cost per lead
40–50% lower CPL
With enquiry volume still rising.
Project pipeline
New custom builds each month
Predictable pipeline of high-value aquarium projects.
The site now works as a 24/7 sales engine for complex custom aquariums.

What We Did

Tech Stack

  • WordPress
  • Custom lead qualification landing page
  • Google Ads
  • GA4/Tag Management
  • Google Analytics
  • Google Search Console
  • SEO strategy & on-site optimisation

Results

The new lead funnel now combines two sources of demand: paid search and organic SEO, both directed into a single qualification landing page. As a result, Aquaprofessional receives fewer low-quality enquiries and more detailed, serious project requests. With clear tracking in place, the team can see which keywords and traffic sources generate profitable projects and continue scaling spend while keeping lead quality high.

Turn your website into a reliable lead machine